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Elizabeth Shaw from Forrester Writes about Gamification in Mashable

“Adding a few visual game elements to a brand’s site in order to “gamify” a marketing strategy and increase engagement just isn’t enough. To be done right, gamification must take a behavior-focused...

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Jive and Bunchball Team Up to Bring Gamification to Jive

SAN JOSE, CA and LAS VEGAS, NV, Oct 05, 2011 — Bunchball, the pioneer and market leader in gamification, announced today at JiveWorld11 a strategic relationship with Jive to incorporate game mechanics...

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The Internet Isn’t Just Another TV Pipe

Gamification is one of the tactics, among others, that television networks can use to deepen viewer engagement as their industry gets disrupted. So says Ben Decker from NBCU....

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Bunchball customer LiveOps Wins Gamification Gold for Social Learning from...

SANTA CLARA, Calif., Oct 19, 2011 (BUSINESS WIRE) — LiveOps announced today that “LiveOps Learning” social forums, gamification and e-Learning won the Gold Award in Chief Learning Officer’s “Learning...

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Youth Development and Gamification | Hopeworks 'N Camden

On The Cutting Edge – Youth Development and GamificationWe’re honored to be working with Hopeworks, and the strategy of rewarding small wins, things that are in the learner’s control, is a proven way...

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Taking a Look at Transmedia

By Chris Sullivan, Regional Vice President, Sales, BunchballChris Sullivan, @Sully63Have you been hearing the term Transmedia a lot lately? I certainly have from the Media clients that I work with. So...

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Guest Post: Preventing Death by PowerPoint

Special Guest Post from Doug Landis, VP of Sales Productivity, BOXBack when we were planning the BOX 2012 sales conference, I was adamant that I didn’t want our sales team to succumb to that dreaded...

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Gamification Rockstars Hit the Road!

When it comes to gamification, there are those who do it well, and those who do it spectacularly. We call that second group rockstars, and now you’ve got the chance to learn the secrets to their...

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Gamification, Tailor Made

By Caroline Japic , Vice President, Marketing@carolinejapicWhen it comes to gamification, success is about starting with objectives and then designing a tailor-made experience that will help you reach...

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The World According to Rock Stars

By Caroline Japic, Vice President, Marketing@carolinejapic2012 was a very good year for gamification – and for Bunchball. Enterprises drank deeply from the gamification well last year as they applied...

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Guest Post: Gamification for the Agent—and for Contact Center Success

By Natasha Oxenburgh, Product Marketing Manager, BluewolfNatasha Oxenburgh, @njoxenNearly 90% of CEOs cite customer engagement as their primary initiative in the next five years, yet most businesses...

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From SAP, A Lesson on Engaging a Community

By Caroline Japic, Senior Vice President, Marketing@carolinejapicWhen it comes to online communities, 2004 was a lifetime ago.  Back then, Facebook was still known as The Facebook and was just busting...

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Guest Post: 4 Ways to Make Employee Learning Memorable

By Jason Silberman, Marketing Director, WalkMe, @tstationblogThe purpose of any corporate training strategy is to help employees achieve the knowledge and the set of skills they will need in the long...

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Take This Job and Love It

By Erika Blaney, Vice President, MarketingAbout 100 million people hold full-time jobs in the United States, but only 30 million of those employees say they are engaged in their work.This is not a...

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May Cartoon Stars Shoot From Your Eyeballs

By Molly Kittle, Vice President, Digital Strategy, Bunchball molly.kittle@bunchball.com / @MolKittleThere are kudos, and then there are bombastic, cartoon-stars-shooting-out-of-your-eyeballs kudos. The...

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Want To Motivate Hourly Employees? Answer These Three Questions

Erika Blaney, Vice President, Marketing@ErikaBlaney‎According to the Bureau of Labor Statistics, a whopping 75.3 million US workers are paid by the hour. That amounts to 59 percent of the American...

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Beyond The Hype: IBM Proves Real-World Value Of Gamification

Dr. Prabu Ayyagari, Portfolio Director within IBM Software Group@PrabuAyyagariAt first it may seem counterintuitive, but the truth is, too much hype and too much buzz can put even the best new business...

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Here’s Why A Global Virtualization And Cloud Company Uses Gamification To...

By Chris Sullivan, Vice President, Sales, BunchballChris Sullivan, @Sully63 If your business depends on channel partners, you know how critical it is for them to be informed, engaged and loyal.However...

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Guest Post: How We Drove Engagement And Loyalty At SolarWinds

By Michael Torok, Director of Community at SolarWinds@MickTorok Community engagement is now fundamental to a company’s success. It encourages collaboration among stakeholders, builds loyalty and...

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Guest Post: Are you Creating Winners – or Losers?

By Joel MacCharles, Vice President of Innovation at AIC@JambalayaJoel; & @WellPreserved Survivor changed everything (at least in my mind).When people think of Survivor, many credit (or blame) it...

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